Vytyl Customer Privacy Policy

Last Updated: July 25, 2025.

At Vytyl, our business is providing high-quality groceries and specialty products. We respect your privacy and are committed to protecting your personal information. We only collect the information necessary to operate our business and improve your experience—and we never sell your personal information.

What Personal Information Do We Collect?

Over the past 12 months, we may have collected the following categories of personal information:

  • Identifiers such as your name, email address, mailing address, and phone number—usually when you fill out a contact form, subscribe to our updates, or speak with a team member in-store.
  • Internet or other electronic activity such as IP address, browser type, operating system, and browsing behavior when visiting our website or reading our newsletter.
  • Commercial information such as name and address details when you submit an order, sign up for promotions, or use in-store services (e.g., check payments or loyalty programs).

How Do We Collect This Information?

We collect personal information:

  • Directly from you (e.g., when you complete a form, join our newsletter, or contact us)
  • Indirectly through cookies and other technologies when you browse our website

How Do We Use Your Information?

We use your information to:

  • Communicate about our products, events, and updates
  • Respond to inquiries, requests, and customer service needs
  • Send updates about promotions, recalls, or store information
  • Improve our products, services, and digital experience
  • Ensure safety and security in our store and systems
  • Comply with legal or regulatory obligations

Do We Share Your Information?

We do not sell or rent your personal information.

In limited cases, we may share your information with:

  • Service providers that help us operate our website, send email communications, process payments, or analyze website activity. These providers are only permitted to use your information for the services they provide to us.
  • Legal authorities if required by law, or to protect our rights or the safety of our team and customers.
  • Others only with your explicit consent or request.

We do not share your personal information for cross-context behavioral advertising.

Cookies and Tracking Technologies

We use cookies—small data files stored on your device—to help us understand website usage, improve functionality, and enhance your experience.

Cookies we use may include:

  • Session cookies: temporary and deleted when you close your browser
  • Persistent cookies: remain longer but can be removed manually via your browser settings

You can usually control cookie settings in your browser. Blocking cookies may limit certain website features.

We may use third-party analytics services (e.g., Google Analytics) to understand how visitors use our site. These services may use cookies and other tracking technologies as part of their tools. You can learn more through their respective privacy policies.

Do Not Track (DNT): We currently do not respond to DNT browser signals, as there is no industry-standard protocol in place.

Your Rights

Depending on your state of residence, you may have certain rights regarding your personal information, including:

  • Right to Know – request details on the categories and sources of personal data we’ve collected and shared
  • Right to Delete – request deletion of your personal data, subject to certain exceptions
  • Right to Correct – request corrections to inaccurate personal information

To make a request, contact us at:

Email: info@vytylstores.com
Mail: Vytyl, 365 Edgewood Rd NW, Cedar Rapids, IA 52405

We may need to verify your identity before fulfilling your request. You may also designate an authorized agent to make a request on your behalf, with appropriate written consent.

Children’s Privacy

Our website is not directed to children under 16, and we do not knowingly collect personal information from anyone under this age. If we become aware of such data, we will delete it unless we are legally required to retain it.

Third-Party Websites

Our website may link to third-party sites. These external sites operate independently and have their own privacy policies. We are not responsible for their content or practices.

Marketing Opt-Out

If you prefer not to receive our emails or newsletters, you may unsubscribe at any time using the link provided in our emails or by contacting us directly.

Data Security and Retention

We take reasonable precautions to protect your personal data from unauthorized access, misuse, or disclosure. We retain your information only as long as necessary to operate our business, fulfill your requests, and comply with legal obligations.

Please remember, no data transmission or storage method is 100% secure. We encourage you to use caution when sharing personal details online.

Updates to This Privacy Policy

We may update this policy from time to time. When we do, we will revise the “Last Updated” date. Significant changes will be communicated as appropriate. We encourage you to review this page periodically for the latest information.

Contact Us

If you have any questions or concerns about our privacy practices, please contact us at:

Vytyl
365 Edgewood Rd NW
Cedar Rapids, IA 52405
Email: info@vytylstores.com